Buying A Personal Defense Gun

Every year, millions of Americans choose to protect themselves with the purchase of a firearm —and for good reason. Firearms are an important tool in any self-defense toolkit, providing a last defense against life-threatening aggressors. Like other tools, firearms are purpose-built, so it’s important that you choose the right firearm to match your circumstances. In this blog, we’ll discuss the basics of firearms ownership, the various types of self-defense firearms, and provide some expert advice on how to give yourself the best odds in a survival situation. ...[ Read More ]

SLx Preorders Part 2

Last week, we opened pre-orders for the new GLx scopes coming to market. This week, we’re doing the same for our SLx Gen 3 Prisms and new MD-25 Red Dot. SLx optics are among our most popular products, offering impeccable performance on a price that meets any budget. Empowered with the ACSS® reticle, we design these optics for innovation-first, and the new 2020 releases are certain to impress. The new SLx Generation 3 Prism scopes have all-new mounting systems that ensure unbeatable reliability and zero-retention, even when set in the most strenuous conditions. In addition, they’ve received a slight reticle update, trading the dot aiming point for a chevron. ...[ Read More ]

GLx Preorders Part 1

Last year, GLx released with stellar reviews from hobbyists, sportsmen, and professionals alike. The enhanced glass clarity and feature-set made GLx optics a fast favorite, and we’re proud to announce that GLx is returning with an all new line-up. These optics represent the latest in Primary Arms Optics’ push for both value and innovation. This re-release expands on GLx with new reticles and a brand new 2x prism scope, and starting today, you can pre-order all the newest GLx optics, which will all be releasing through April, May, and June. Continue reading to get a detailed breakdown about each of the new releases—and how you can be the first to get them...[ Read More ]

Straight from SOCOM

It isn’t every day you can get feedback from the frontline. As an optics manufacturer, we’re always looking for real-world feedback to help improve our product lineup. Many months ago, we connected with a member of SOCOM who was looking to use our optic out in the field. This test would include extreme temperatures, high altitude drops, night operations, and the occasional firefight. After many months of hard use, Caleb reported back to us with his findings. At the same time, we wanted to get a bit more information for the general public—presenting his opinions on optics from the standpoint of a professional. We asked Caleb a set of 10 basic questions, focusing on his background, his rifle setup, and his preferen...[ Read More ]


EDC Glock Giveaway The weather is warming up. Americans everywhere are prepping for short sleeves and ditching their jackets. For gun-owners, this marks an entirely new challenge: is your EDC ready for a life without all the layers? Fortunately, we’ve got a good answer for you. This month, we’ll be handing out a fully kitted Glock 19 EDC kit, including a Benchmade knife and handheld Streamlight flashlight. We’re even tossing in a tumbler to keep your beverages hot or cold. CLICK HERE TO ENTER ...[ Read More ]